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'Meet the Designers' in the Philips Museum during the Dutch Design Week

Presentations by Philips designers from past and present throughout Dutch Design Week

The Philips Museum is putting design at Philips in the spotlight during Dutch Design Week. On Saturday, October 18, the anniversary book “Philips Design: 100 years of impact” will be released. This marks the kick-off for a week full of presentations and introductory tours by iconic Philips designers, amid the design exhibition “Impact through Design”.

From the elegant radio of the 1930s (the famous “Kapelletje”) to innovative, elegant design solutions in healthcare, Philips Design appeals to generations. The key? Combining boundless creativity with a strong focus on the user experience. 

dutch design week 2025 at the philips museum

Bringing the chapters to life

‘Philips Design: 100 years of impact’

All these iconic designs are featured in the upcoming anniversary book Philips Design: 100 Years of Impact. Leading designers from this book will also be present at the museum during the Dutch Design Week for inspiration sessions, guided tours, and more. The book Philips Design: 100 Years of Impact will be available exclusively in the museum shop during Dutch Design Week.

Saturday October 18

 

14:45 – 18:00
Sandy Spaan - Principal Color, Materials and Finishing Designer
CMF – 89 shades of black: Philips global color approach
Principal Color Material & Finishes Designer Sandy Spaan explains how they redeveloped Philips’ color palet and material catalog with sustainable alternatives. At one point, there were 1200(!) different colors in use, of which 89 were black. Sandy’s team was responsible for a major clean-up and an ‘e2e’ setup.

About Sandy Spaan

Sandy Spaan

Sandy Spaan (1971) is a highly motivated, passionate, and experienced industrial designer who focuses on color, materials, finishes, and related technologies and trends. Since graduating with honors from the Design Academy Eindhoven (1997), she has been stimulating, researching, designing, and developing CMF solutions. Since 1999, she has worked at Philips in various sectors, in a wide range of design-related disciplines, including innovation, development, production, and business strategies. She has a track record of pushing boundaries with great patience. She has a pragmatic, hands-on approach, is down-to-earth, and succeeds in realizing new implementations.

Sunday October 19

 

12:00 - 15:15
Jos Stuyfzand - Former Senior Design Director
Ambient Experience: human-centered healthcare design
Former Senior Design Director Jos Stuyfzand discusses the impact of design on healthcare and why a human-centered approach is always at the core of Philips Design.

About Jos Stuyfzand

Jos Stuyfzand

Jos Stuyfzand worked for Philips Design for more than 25 years as Senior Experience Director for Philips Lighting (now Signify) and Philips Healthcare. Leading a global research and design advisory team, he has delivered groundbreaking programs for industry leaders in healthcare and lighting in Europe, the Middle East, and Asia. He was at the forefront of the development of the Philips Ambient Experience vision and led the global Ambient Experience design innovation and consulting team for Philips Healthcare. He is currently the founder & Creative Director at DesignIntangibles, focusing on design research and innovation.

Monday October 20

 

11:00 - 14:15
Peter Skillman – Head of Design 
Philips Design: 100 years of Impact by Design
In ‘Designing for Empathy in the Age of Intelligence’, Peter Skillman, Global Head of Design at Philips, presents the vision of Philips Design. Why trust and empathy are the foundation of a design culture that continuously innovates and evolves.

About Peter Skillman

Peter Skillman

Peter Skillman is a 25 year veteran of creative product design, innovation and team leadership. He is the Head of Philips Design. A rare combination of user-centered design, engineering and brand acumen, who has experience driving Cartography, Industrial Design, Mechanical Engineering, User Interface Design, and creative problem solving focused on building outstanding consumer experiences and cloud connected software platforms and is a passionate and compelling presenter.

Monday October 20

 

14:45 - 18:00

Jens Andersson - Experience Design Business Lead
OneBlade – origin of the icon
A hands-on workshop by indsutrial designer Jens Andersson where you design your own OneBlade. Can you do better than the Philips designers?

About Jens Andersson

Jens Andersson

Jens Andersson is a Swedish industrial designer recognized with 25+international design awards, with the rare combination of deep craft expertise and proven leadership at scale. As the designer of iconic products such as the Philips OneBlade, he knows what it takes to design products end-to-end that delight users and succeed in the market. But also how to effectively scale that drive and rigor across organizations - with extensive experience in brand licensing, acting as a guardian of design quality across thousands of products and guiding dozens of teams to balance usability, speed, and business impact. He’s a designer at heart and strategic leader in practice enabling him to inspire, challenge, and equip teams to deliver outstanding design outcomes that elevate both the brand and business.

Tuesday October 21

 

11:00 - 14:15
Jon Pluyter & Luc Geurts – Data & AI Design
AI for cancer surgery
AI is everywhere. In the medical world, its potential is enormous. Jon Pluyter & Luc Geurts discuss with visitors how designers, together with doctors and data scientists, use AI to improve the quality of our healthcare.

About Jon Pluyter

Jon Pluyter

Dr. Jon Pluyter is a Sr. User Experience & Clinical Workflow designer at Philips Clinical Informatics. Jon designs for the human factor, the user dimension in medical technology development. He focusses on research and development of smart data and AI driven medical imaging applications to improve complex clinical decision making. For example, to support teams of radiographers, radiologists and clinicians in the diagnosis and treatment of cancer. He also builds bridges between industry, academic and clinical partners to innovate together, not for doctors but with doctors.

About Luc Geurts

Luc Geurts

Luc Geurts is a Data & AI Designer passionate about shaping new innovations through co-creations with end-users and stakeholders. Through his background in Technology and Design, he loves moving a vision from initial sketches into realistic working prototypes that can be evaluated with users, while integrating results of different teams. In his work he focuses on exploring novel user interface paradigms, through crafting intuitive new interaction styles that bridge the gap between (Generative) AI applications and human experience.

Tuesday October 21

 

14:45 - 18:00

Mike de Regt – Experience Director
Lumify: Designing for mobile ultrasound use-cases
Do you know Lumify? This portable ultrasound tool makes it possible to help patients faster and more effectively. Mike de Regt demonstrates how good design for these critical tools can save lives.

About Mike de Regt

Mike de Regt

Mike de Regt is an Experience Director and UX Design lead with more than 20 years of in-depth experience in multiple Consumer and Healthcare solution categories and design competences, with a strong foundation in User Interaction design, Innovation design, and Design for User Experience. I'm thriving when solving complex design challenges by creative power and positive energy!

Wednesday October 22

 

11:00 - 14:15
Don Thackray - Principal Designer
Circular by Design
Don Thackray shows, through product examples, the strategies of ‘use less, use longer and use again’: how you design products are responsibly as possible.

About Don Thackray

Don Thackray

Don Thackray studied Industrial design at the University of Northumbria in the United Kingdom. He’s worked for Philips Design for 37 years, starting in Eindhoven in 1988. He’s led various design teams in various businesses in the areas of Consumer Electronics, and Domestic Appliances, in the field of product design. currently Don is in the Product and Identity platform of Experience Design Central, providing support in Design Language systems, Sustainability design and Design processes, to all of the Philips design teams around the world.

Wednesday October 22

 

14:45 - 18:00

Florian Boulanger – Design Director MRI
Inclusive design in healthcare 
Design Director Florian Boulanger explains humanizing MRI technology for patient and clinician through design thinking.

About Florian Boulanger

Florian Boulanger

Florian is a Creative Design leader who passionately envisions and delivers best in class User/Customer Experience driven innovations, which improve people's lives and take care of our planet. He strives to connect the dots between multidisciplinary teams, to strategically prioritise and to build exciting product portfolios. An ecosystem thinker leading the hardware transformation towards "circular economy ready" MRI systems enabled by platforming and modularisation, building new teams capabilities.

Thursday October 23

 

11:00 - 14:00

Eleni Soerjo - Product Experience Design Lead Mother & Child Care Woman’s Health 
Designing with empathy in mother and child care
How do you design with empathy? Using three dilemmas and solutions, Eleni Soerjo explains how to develop design solutions based on empathy and with an eye on aspects such as innovation, performance, freedom, safety, and sustainability.

About Eleni Soerjo

Eleni Soerjo

Eleni Soerjo is an award-winning Lead Product Designer at Philips Avent Mother and Child Care Women’s Health. Alongside her industry work, she teaches Design Visualization at her alma mater, Delft University of Technology’s Faculty of Industrial Design Engineering. With prior experience at WAACS Design & Consultancy and G-Star RAW, she brings a multidisciplinary approach to product design, driven by user-centered and meaningful innovation.

Thursday October 23

 

14:45 - 18:00
Laurens Schuurkamp – Data & AI Designer
Data design: visualizing insights
How can strong data visualization help improve our medical results? Laurens Schuurkamp shows with examples how strong data visualization led to eye-openers in a cancer research program.

About Laurens Schuurkamp

Laurens Schuurkamp

Laurens Schuurkamp is a creative data designer and a programming nerd who designs for the future and wants to implement that future now, not tomorrow. His canvas is creative coding combined with classic design. Laurens’ interactive visuals are meaningful, questioning, inspiring and a next level of data driven UI/UX.

Friday October 24

 

11:00 - 14:15
Jeroen Raijmakers – Former Senior Design Director
Designing for the future of healthcare
Real progress in healthcare happens when innovative technology aligns with the daily reality of doctors, nurses, and patients. How do you visualize a future scenario that is not only technologically groundbreaking but also places users at its core? A scenario that inspires them and guides the development of technologies before they become reality?Jeroen Raijmakers demonstrates how Philips Design has elevated this to an art form, with the award-winning Reading Room of the Future project for the radiology department as an example.

About Jeroen Raijmakers

Jeroen Raaijmakers

Jeroen Raijmakers is an expert in healthcare design and innovation with 27 years experience at Philips Design. For the last decade he has been responsible for Front-end Innovation Design in collaboration with Philips Research and presence in Europe (Eindhoven NL), USA (Cambridge MA), China (Shanghai) and India (Bangalore). Application areas are Diagnostic Imaging, Acute Care, Healthcare Informatics, Connected Care and Personal Health. With a global team of 150 designers, responsibilities included public-private partnerships, clinical partnerships and international university relationships. He also 9 years experience as visiting professor at Technical University Delft faculty of Industrial Design Engineering.

Friday October 24

 

14:45 - 18:00

Dirk Vananderoye – Senior Product Designer
Immersing yourself in design for healthcare
Senior Product Designer Image Guided Therapy Dirk Vananderoye is involved in the development of Azurion: an advanced medical imaging platform that helps doctors perform minimally invasive procedures (such as angioplasty or catheter procedures) safer and more accurately.

About Dirk Vananderoye

Dirk Vananderoye

Dirk Vananderoye has been involved in Philips' healthcare team since 1999. His focus has always been on translating Philips' brand identity into specific product propositions. He leads an international design team with a portfolio that includes MRI, CT, X-ray, nuclear medicine, ultrasound, patient monitoring, domestic healthcare, and healthcare informatics. He translates his knowledge of these subjects into added value, with a strong focus on the human impact on patients and doctors.

Saturday October 25

 

11:00 - 14:15
Özgür Taşar – Senior Experience Lead
Pediatric Care: There’s an elephant in the room
How can we make unpleasant hospital procedures more human, especially for children? In this interactive session, Senior Experience Lead Özgür Taşar will show how it is possible to transform the experience, even when the procedure itself can’t be changed. Have kids? Bring them along! They can try out the solution, or have a fun drawing session with Özgür.

About Özgür Taşar

Özgür Taşar

Özgür works as Senior Experience Lead Ambient Experience at Philips MRI, where he combines physical, digital, spatial, and game design to create seamless experiences for patients and healthcare professionals. With nearly 20 years in design, his work spans healthcare, consumer electronics, lighting, and personal care, earning recognition from Red Dot, IDEA, iF Design, IxDA, and Fast Company. His projects have also been featured at Dutch Design Week, National Geographic TV, and leading design publications.

Sunday October 26

 

12:00 - 15:15
Pei-Yin Chao – Principal Designer

Philips Hue - When Action Sparks Ideas
Did you know that Philips Hue was born as a hobby project? Principal Designer Philips Experience Design, Pei-Yin Chao shows how building first and asking later can turn side tinkering into global innovation.

About Pei-Yin Chao

Pei-Yin Chao

Pei-Yin Chao is a Principal Designer with 15+ years of experience shaping innovative solutions that improve lives and drive business success. A hands-on design practitioner, coach, and innovation partner, he has a strong track record in developing UX strategies, leveraging design to create market differentiation, and building high-performing design teams.

During his 17 years at Philips, Pei-Yin has contributed across Lighting, Television, Personal Health, Front-End Innovation, and Image-Guided Therapy, with highlights including the inception of Philips Hue and the launch of the interventional applications platform IntraSight. His work has been recognized with 17 patents and 3 design awards.

expo impact through design in café

Impact through Design

Impact through Design takes visitors on a journey through iconic designs from Philips' design history—from the first radios and household appliances to today's medical technology and visions of the future of design. The Gallery of Needs focuses on five universal human needs, linked to concrete Philips solutions. In the museum café, visitors can enjoy a cup of coffee surrounded by dozens of iconic objects, and in the Design Lab, they can get to work on designs for tomorrow. 

In the exhibition, visitors experience what design means and discover that every good design starts with that one question: what do people really need? Over the past hundred years, Philips has created countless designs that improve the lives of people worldwide. An impressive number of iconic Philips designs have conquered the world.

Visit the Philips Museum during Dutch Design Week 2025

Date: October 18-26
Location: Philips Museum
Exhibition: Impact through Design
Address: Emmasingel 31, Eindhoven
Opening hours: 11:00 a.m. to 6:00 p.m.
Tickets: No reservation required.

Free admission on presentation of DDW wristband or museum card.
Please note: DDW tickets cannot be exchanged for wristbands at the Philips Museum.

Dutch Design Week 2025

October 18 to 26

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Philips Museum
Emmasingel 31
5611 AZ Eindhoven


General reception Philips Museum:
+31 (0)40 235 90 30
info-museum@philips.com

Bookings and Sales:
+31 (0)6 - 29 12 30 86
boekingen-museum@philips.com
 

Press:
+31 (0)6 81 09 07 68
communications-museum@philips.com

Accessibility 

The Philips Museum is easily accessible for visitors with disabilities. There is an accessible toilet, and we have an elevator. Assistance dogs are allowed if needed. A wheelchair is also available; please reserve it in advance by calling +31 (0)40 235 90 30.
 

Foundation for the Preservation of Historical Philips Products (SBHP)
To donate old Philips products, you can contact the Foundation for the Preservation of Historical Philips Products (SBHP) via www.philips-historische-producten.nl or email sbhp@kpnmail.nl.

You can also donate historical photos, letters, documents, and brochures related to Philips to our museum.

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